5A Identifying Local Opportunities

1.  "With little change, iPhones may get upstaged by streaming"
   
1. Opportunity: There is more and more opening in the smart phone market share
2. https://www.gainesville.com/ZZ/news/20190910/with-little-change-iphones-may-get-upstaged-by-streaming
3. According to this article, Apple's iPhone sales have been diminishing in recent quarters and the company is trying to turn to other services for revenue. The services they're turning to include a new video streaming service and gaming streaming service. The article also talks about Apple's strategies to try and save the iPhone sales.
4. The main problem presented is that Apple's iPhone sales are hurting due to a lack of significant change in available options offered from year to year. This is important because the iPhone has been Apple's best selling product for a long time and this could mark a major shift in the trajectory of the company.
5. Apple is who has this problem. This change is forcing them to find new opportunities for products and services that they can offer to make up for the iPhone's lacking sales. On top of the lacking sales it also opens space for competitors to push for some of Apple's market share in the smartphone market
   
2. "50 state attorneys general launch antitrust investigation into Google"
   
1. Opportunity: Google could lose market share in the online advertising business
2. https://mycbs4.com/news/nation-world/50-state-attorneys-general-launch-antitrust-investigation-into-google
3. The attorneys launched this lawsuit to look into "Google's potentially monopolistic practices in online advertising and search functions." The investigation is being led by Texas Attorney General Ken Paxton. The lawsuit consists of 48 states as well as Puerto Rico and the District of Columbia. The only 2 states that haven't joined are California and Alabama.
4. The problem is that if Google is using monopolistic practices, then clearly that is a violation of the antitrust laws we have in this country. The other problem could be that if the investigation finds nothing then Google will have to deal with recovering their image after this big of an accusation.
5. In both scenarios Google has the problem. If the investigation finds something substantial then Google will have to deal with the legal punishments that come with that. If they're found to be clean then, like I said before, their image will be damaged and in need of repair because of the accusation.
   
3. "Bride cuts dress, dyes it green as way to keep wearing in: 'Too expensive to wear just once"
   
1. Opportunity: Multi use wedding dresses
2. http://www.wogx.com/web/wogx/news/bride-cuts-dress-dyes-it-green-as-way-to-keep-wearing-it-too-expensive-to-just-wear-once
3. This woman had a woodland wedding and paid over six hundred dollars for her wedding dress. As an account manager she was upset she paid this much for something she would only wear once. So, she decided to cut the dress to mid length and dye it green. Now she wears it all the time and has successfully repurposed a very expensive dress that most people only wear once.
4. The problem in this story is paying such a high price tag for something you only get one use out of. I think the opportunity lies in others feeling the same way but not having the skill to transform the dress on their own
5. This must be a problem for brides everywhere. While I believe some of them don't mind only wearing them once because they like to keep the dress for the sentiment, there are probably many that would also like to transform the dress into something they can continue to wear after their big day.
   
4. "Lawsuits say Lyft doesn't do enough to protect women from predatory drivers"
   
1. Opportunity: A safer ride share service or a method of vetting drivers
2. https://www.wuft.org/nation-world/2019/09/12/lawsuits-say-lyft-doesnt-do-enough-to-protect-women-from-predatory-drivers/
3. Lyft is currently being sued by more women every day over sexual assault by their drivers. San Francisco attorney Laurel Simes says her firm has received more than 150 calls about these situations and more come in every day. They accuse Lyft of knowing about attacks like this for years and not doing anything to prevent them.
4. The problem is ride sharing apps like Lyft provide easy access to women for sexual predators if drivers aren't properly vetted or controlled. This makes the services unsafe for women and has led to numerous cases of sexual violence.
5. Here Lyft has the problem of finding a way to protect it's female users by introducing new features or vetting processes for new and current drivers. Women also have the problem of not knowing who they're getting in the car with. This could be solved with more in depth driver reviews, or only providing women with the highest rated drivers.
   
5. "University of Florida lab leads the way in commercial fish farming"
   
1. Opportunity: Lab research provides more opportunity for Florida fish farmers to be competitive with imported competition
2. http://www.wogx.com/web/wogx/news/university-of-florida-lab-leads-the-way-in-commercial-fish-farming
3. The UF tropical aquaculture lab in Ruskin has cultured 50 to 100 different species of fish. Some of the species have never been cultured in a lab before. These are fish for tanks not necessarily to eat. The research the lab does can help farmers in Florida become better at their trade.
4. The problem is that Florida is a great place for Aquaculture farms and the industry needs help growing. The lab also researches the food it feeds to the fish so that they grow healthy and full even though they are grown in captivity to be tank fish. This research will help local farms to be more competitive against the fish currently being imported
5. The Florida fish farms have the problem of not having good research to base their operations on. These farms are good because it stops the fish from being captured out of the wild and also allows slimming populations to be assisted.